Marta is a girl with 3 siblings, she attends music school, puppet theater school, her role model is her cat, she claims that all people deserve to have a home, her favorite animal is a snake, and her favorite story depicts tiger which after being released from the cage, suffers in the wilderness, not being prepared for such conditions. In the performance Imitating Marta, the audience had the opportunity to get to know Marta through conversation, the items she brought, and photos from her cellphone. In doing so, the hairdresser cut Mršas hair, by copying Marta’s hairstyle.
Trends for girls and women in body appearance, including the hairstyle, are imposed through actresses, singers, or simply influencers. The long-lasting trend of long hair stays desirable through mass media imaginary. To opt for a different choice contributes to confronting the stereotypes of the objectified female body. The child was selected as a role model, at a time when emotionality, irrationality, and spontaneity are identified with uneducated people, sports fans or nationalists. By celebrating solely a rational and objective approach of science, modernism has thrown out of the horizon what cannot be explained, what remains in the field of irrational, spontaneous, and intuitive, devaluing at the same time the world of children, animals, nature, indigenous people, rituals, movements, or imagination as sources of knowledge.
The work was realized as a part of the exhibition Open Nova in Gallery Nova in Zagreb in 2019, and was mentored by Ben Cain and Tina Gverović with the support of the curatorial collective WHW What, How & for Whom.
Photo credits: Davor Zupičić